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Friday, July 06, 2007

Paris to Provide Rentable Bikes Every 900 Feet

By Robert Marquand, The Christian Science Monitor, July 6, 2007. "The French are turning Paris into a bicycle zone, pretty much overnight. Even now, astride small alleys and behind boulangeries, paving stones are being ripped to fit 750 bicycle rent 'stations.' On July 15, a day after the French Revolution anniversary, the city of lights will kick off a 'vélorution' with 10,648 rentable bikes, or vélos. By January, some 1,400 rent stations and 20,600 bikes are scheduled to be in place. In Paris proper, one will never be more than 900 feet from a set of cheap wheels. At least theoretically... The ambitious Paris project is titled Vélib' - wordplay for bicycle freedom... The program is financed by advertising behemoth JC Decaux - in exchange for 1,600 billboards around the city. The concept is computerized and credit card driven. Each station has a large ATM-sized panel that gives instructions in French, German, English, and Chinese. Riders buy in for a day, a week, or a year. The panel issues a card that can be swiped over a small locking pod to release the bike."

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